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Local Visibility Guide & Checklist

local-seo-winston-salem-628x250LOCAL SEO CHECKLIST

Title Tags

Do you have keywords in your title?

Clean URLs

Use clean, SEO friendly URLs.

Duplicate Content

Check for duplicate content.

Logos & Images

Optimize your logo and other images.

non-www to www

Ensure non-www to www redirect is setup.


Setup Google Webmaster Tools & Ensure that Google can crawl your site properly.

Google Analytics

Install Google Analytics Snippets

Indexable Menus

Ensure your navigation menu items are indexable.

NAP = Google My Business Page

Does NAP on website match Google Places?

City/Service Page

Add city / service pages to your website.


Does the website have a blog?

Mobile Responsive

How Does Your Website Appear On Mobile?

Google Profile

Do you have a Google+ Profile setup?

Google My Business Page Claim

Claim your Google listing.

Google Profile + Google Plus

Is your Google Local profile merged with the Google+ page?

Accurate Category

Are you listed in the right category?

Accurate Listing

Ensure that your business name is EXACTLY listed in Google Places.

Logos & Cover Photo

Add your logo and cover photo. At least 5 more photos to optimize for the carousel.

Check Schema

Test your website for existing schema.

Generate Schema

Generate local and business schemas for your website.

Implement Schema

Add Business Details In Schema.


Create & Claim Listing on Bing.


Create & Claim Listing on ExpressUpdate


Create & Claim Listing On Yelp.

Top 50 Citation

Submit To Top 50 Citation Sites.

Fix Listings

Fix NAP For Wrong Citations.

Niche Specific

Submit To Niche Specific Sites.

Hyper Local

Submit To Hyperlocal Directories.

Competitor Citations

Find Your Competitor’s Citations and Additional Sources

Modify Old Citations

You can modify old or defunct citations. If a website has already cited an old address of yourbusiness.

Negative Reviews

Respond Back To Negative Reviews

Generate Reviews

Ask Existing Customers To Leave A Review.

Make Easy To Review

Make It Easy For Customers To Review You.

Call To Action

Is Your Call To Action Displayed Prominently?

Phone No

Is The Phone Number Prominently Displayed?


Display Testimonials / Reviews On Your Website


Create A Twitter Profile


Create A Facebook Page


Claim Your Venue On Foursquare

Let Us Know What You Think

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By | 13 January, 2016 |